CASE STUDY

ExecVision

ExecVision is the only conversation intelligence software that was built to empower organizations to coach people efficiently at scale, improving performance and driving revenue.

  • Video production (live action & animation)
  • Copywriting
  • Landing page design & development

Objectives

When working with ExecVision, we were tasked to capture genuine client testimonials and develop a campaign using the material. We went through a creative process to build an approach to the case studies, develop a visual framework for the landing pages and establish a strategy for the advertising campaign.

Ultimately, Motion was given a variety of requirements with creative assets covering areas in strategy, design, video production and web development.
execvision-video-overlay.fw

Results

Established the overall visual framework for the campaign.

Designed the company's landing pages and developed the content in Sketch for easy deployment.

Launched advertising campaigns on LinkedIn.

Produced a series of testimonial videos that included original filming over the course of multiple days (locations around the U.S.)

Produced three short animated videos to serve as campaign assets on LinkedIn.