Content Logistics
Hosted by Baylee Gunnell
Content Logistics is a show where we explore the foundational (and sometimes frustrating) elements of how solid content informs good marketing. If you’re on a small but mighty team this show is for you. We’re talking to the experts – learning all their tips and tricks then sharing them with you. We don’t gate-keep here. Get ready to learn from the best and be empowered to grow as a creative, a professional, and a BOSS marketer.
On this episode of Content Logistics, host Baylee Gunnell speaks with guest Shaheen Samavati, Co-Founder and CEO of VeraContent, to tackle one of content marketing’s most significant challenges:
Webinars can be a powerful growth channel—or a total flop. In this episode of Content Logistics, Baylee Gunnell sits down with Vicki Stepherson, Executive Producer at Sweet Fish Media.
On this episode of Content Logistics, host Baylee Gunnell chats with guest Melissa Popp, Content Marketing Strategist at RicketyRoo Inc.
On this episode of Content Logistics, host Baylee Gunnell explores authentic B2B video marketing with Chad Fortenberry.
AI can speed things up. But does it help you sell? In this episode of Content Logistics, Baylee Gunnell sits down with digital strategist Mike Moran.
Storytelling isn’t just for novels—it’s the key to standing out in B2B marketing. In this episode of Content Logistics, host Baylee Gunnell sits down with brand strategist and ghostwriter Dana Herra.
Search engine optimization has long been anchored to rank tracking, a methodical approach to monitoring keyword positions, optimizing for higher rankings, and using data to demonstrate marketing success.
SEO doesn’t have to be complicated. In this episode of Content Logistics, host Baylee Gunnell sits down with Joe Michalowski, Senior Marketing Advisor at Marketers in Demand.
Email tracking isn’t what it used to be. Privacy changes, spam filters, and shifting technologies have made open and click rates unreliable.