If you’re a leader within your organization, chances are you participate in webinars, virtual events, and video podcasts. And you know how important it is…
Are you tired of hearing the same voices in B2B SaaS? Then look no further than Taking the Lead, a podcast hosted by Christina Brady….
You have a great idea for a company podcast, but how do you persuade your boss to greenlight the project? You likely have two options….
Once an organization starts a podcast, marketers typically switch their focus to growth. They ask questions like, “how can I get more podcast downloads?” or…
As a business podcast host, one of your main goals is to create engaging and informative conversations with your guests. You want each guest to…
Thought leadership is about more than just being an expert in your field – it’s about sharing your knowledge and insights with others, and being…
An engaging conversation is a great foundation for a podcast episode. And when you have good rapport between the host and the guest, the audience…
With remote podcast recording platforms like Riverside or SquadCast, you can capture interviews with subject matter experts from anywhere in the world. Building connections with…
A video podcast can power your company’s entire content marketing strategy. But I see B2B tech companies struggle over & over again with their video…
After a company records its first podcast episode, I often get asked, “What did you think?” And I used to stumble through some feedback. I…
We drink our own kool aid. And eat our own dog food (did you know we have Microsoft to blame for this saying?).
So go ahead & check out our own Recorded Content. It’s a show for small, scrappy marketing teams who are looking to launch & grow a successful B2B podcast. In each episode, we provide stories on how to overcome the challenges of launching, running and growing a show. We tackle issues with technology, content marketing, distribution and more. We help you become a B2B podcasting hero with an amazing show.
Marketers are constantly under pressure to deliver. And it’s hard to keep up with changes in the industry while focusing on driving revenue.
So that’s why we’ve built a collection of shows – all designed to help you grow personally and professionally.