A Marketers in Demand company

Category: Podcast strategy

Many branded podcasts experience ‘podfade’ — a scenario where your company’s show fades away after about seven or eight episodes. There are many reasons branded…

I believe anyone with deep expertise can be a thought leader. But with so much noise and competition in the marketplace, it can be challenging…

During the sales cycle, people often ask me what specific podcast metrics a company should consider. Here are a few questions that come up during…

Are you thinking of launching a podcast for your company? If so, pricing is probably on your mind. And if you’re on a small, scrappy…

To start a podcast, you have to jump through a lot of hoops. You must figure out your niche, develop a theme statement, create a…

Are you tired of hearing the same voices in B2B SaaS? Then look no further than Taking the Lead, a podcast hosted by Christina Brady….

You have a great idea for a company podcast, but how do you persuade your boss to greenlight the project? You likely have two options….

As a business podcast host, one of your main goals is to create engaging and informative conversations with your guests. You want each guest to…

Thought leadership is about more than just being an expert in your field – it’s about sharing your knowledge and insights with others, and being…

An engaging conversation is a great foundation for a podcast episode. And when you have good rapport between the host and the guest, the audience…

A podcast agency without their own podcast?
Ha. Not a chance.

We drink our own kool aid. And eat our own dog food (did you know we have Microsoft to blame for this saying?).

So go ahead & check out our own Recorded Content. It’s a show for small, scrappy marketing teams who are looking to launch & grow a successful B2B podcast. In each episode, we provide stories on how to overcome the challenges of launching, running and growing a show. We tackle issues with technology, content marketing, distribution and more. We help you become a B2B podcasting hero with an amazing show.

Marketers are constantly under pressure to deliver. And it’s hard to keep up with changes in the industry while focusing on driving revenue.

So that’s why we’ve built a collection of shows – all designed to help you grow personally and professionally.