If you’re operating a business in 2021 and you’re still not podcasting, it’s almost like not having a website.
Podcasting is a vehicle for engaging with prospects, customers, “your value chain, your partners, influencers, investors,” says Christopher Lochead, named by The Marketing Journal as “one of the best minds in marketing.”
Christopher, who hosts two award-winning podcasts, isn’t afraid to share his opinions. For starters, he says, “roughly 90% of what we get taught in marketing and entrepreneurship is completely fucking wrong.”